Topics

Advertising Literacy

Advertisements are all around us -- and being able to recognize, understand and deconstruct them is a key part of becoming media literate.Understanding the economic contexts of mass meda systems is important for critical thinking in the 21st century.  

Teaching Resources

Support reflection on why digital and media literacy matters for learning and teaching

Now it's easier than ever to engage students and support learning through creating videos, animations, infographics and more 

Explore the crowdsourced gallery of over 2,500 examples from around the world

Help students learn to ask questions about what they read, see, watch and listen to.

Books for young learners: It's never to early to be smart about media!

Understand how copyright and fair use supports digital learning

Guided inquiry & viewing of Adam Ruins the Internet helps learners judge the pros and cons of digital life and reflect on the role of media regulation.

Research and Scholarship

Tuzel, S. & Hobbs, R 2017 Communicar https://mediaeducationlab.com/sites/default/files/English.pdf The Use of Social Media and Popular Culture to Advance Cross-Cultural Understanding Journal 1 public://Screenshot 2019-03-29 21.19.20.png

his paper offers a case study of a collaboration between teachers in the US and Turkey, where 7 th grade students interacted with each other via online social media as a means to promote cultural understanding.

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Renee Hobbs 2017 International Handbook of Media Literacy Education https://mediaeducationlab.com/sites/default/files/Hobbs%202017%20Approaches%20to%20Teacher%20PD%20in%20Media%20Literacy.pdf Approaches to teacher professional development in digital media literacy education Journal 1 public://handbook.png /pub/approaches-teacher-professional-development-digital-media-literacy-education
Renee Hobbs & Julie Coiro 2016 May Journal of Adolescent and Adult Literacy https://mediaeducationlab.com/sites/default/files/Hobbs_et_al-2016-Journal_of_Adolescent_%26_Adult_Literacy%2520%281%29_0.pdf Everyone Learns From Everyone: Collaborative and Interdisciplinary Professional Development in Digital Literacy Journal 1 public://Screenshot 2019-03-29 21.46.03.png /pub/everyone-learns-everyone-collaborative-and-interdisciplinary-professional-development-digital-li
Renee Hobbs 2011 March Knowledge Quest https://mediaeducationlab.com/sites/default/files/Hobbs%20Empowering%20Learners.pdf Empowering learners with digital and media literacy. Journal 1 public://Screenshot 2019-03-29 21.33.23.png /pub/empowering-learners-digital-and-media-literacy
Renee Hobbs and Lourdes Smith 2018 Primer: Massachusetts Reading Association https://mediaeducationlab.com/sites/default/files/Digital%20Authorship%20Primer%20Hobbs%20and%20Smith%202018.pdf Digital Authorship: Issues and Implications for Educators Journal 0

In this essay, the term digital authorship in examined in relation to literacy learning. We reflect on two critical issues that are sometimes overlooked features of digital literacy in relation to the pedagogical practices of digital authorship.

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Renee Hobbs 2017 Educational Leadership # Teaching and Learning in a Post-Truth World Journal 0 /pub/teaching-and-learning-post-truth-world
Renee Hobbs, Nuala Cabral, Aggie Ebrahimi, Jiwon Yoon & Rawia Al-Humaidan 2011 June Action in Teacher Education https://mediaeducationlab.com/sites/default/files/1_9_2018_Field-Base.pdf Field-Based Teacher Education in Elementary Media Literacy as a Means to Promote Global Understanding Journal 0 /pub/field-based-teacher-education-elementary-media-literacy-means-promote-global-understanding
Renee Hobbs 2011 February Les Dossiers de 'Audiovisuel (France) # Visual literacy, media literacy and the rise of digital culture Journal 0 /pub/visual-literacy-media-literacy-and-rise-digital-culture
Renee Hobbs 2004 January Advertising and Society Review # Does Media Literacy Work? An Empirical Study of Learning How to Analyze Advertisements Journal 0 Many school districts are implementing media literacy programs in high schools that teach about the advertising production process and introduce students to techniques for critically analyzing media messages. In this study, students who learned how to /pub/does-media-literacy-work-empirical-study-learning-how-analyze-advertisements
Hobbs, R. He, H. & RobbGrieco, M. 2014 November TESOL Journal https://mediaeducationlab.com/sites/default/files/Hobbs%2C%2520He%2C%2520RobbGrieco%2520Advertising%2520Analysis_0.pdf Seeing, Believing and Learning to be Skeptical: Supporting Language Learning Through Advertising Analysis Activities Journal This study documents how a high school ESL teacher working with new immigrants ages 14–20 supported the development of their critical thinking and English language skills by using advertising analysis activities. The article examines the use of /pub/language-learning-advertising-analysis
Hobbs, R. and Rowe, J. 2008 Digital literacy: Tools and methodologies for an information society https://mediaeducationlab.com/sites/default/files/Media%2520Literacy%2520Creative%2520Remixing%2520and%2520Digital%2520learning_0.pdf Creative Remixing and Digital Learning: Developing an Online Media Literacy Tool for Girls Journal /pub/creative-remixing-and-digital-learning-developing-online-media-literacy-tool-girls
Hobbs, R. 2004 January SIMILE: Studies in Media & Information Literacy Education # Analyzing Advertising in the English Language Arts Classroom: A Quasi-Experimental Study. Journal Students who learned how to critically analyze advertising as part of their Grade 11 English language arts class were compared to a demographically matched control group who did not receive such instruction. Four weeks of classroom activities involving the analysis /pub/analyzing-advertising-english-language-arts-classroom-quasi-experimental-study